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But what does the Beavercreek store offer in nugget form?

  • Aug 11
  • 2 min read

There must be a way for Buc-ee the Beaver and Ohio to coexist. Earlier this year, in my role as Texas Diplomat (Note from the State of Texas: This is the first any of us are hearing about having a diplomat, let alone a diplomat to Ohio) I stopped in when Buc-ee's opened its first store in Ohio just north of Dayton.


In that post, I wrote about Beaver Aplin trying to get approval for a station in Corinth, Texas. The city turned him down because it would create more traffic than the neighbors would have liked.


I also covered the opening of the Buc-ee's in Fort Worth where I was able to raise concerns about the chain's growth with Buc-ee himself.


The interchange in Fort Worth was built to handle a lot of traffic. That store is right across from Texas Motor Speedway.


But oh, the opening of that store north of Dayton was supposed to be a magical time of my two worlds uniting beautifully. In a tragedy of sadness, Buc-ee is instead getting attention for launching a rivalry.


In case you hadn't heard, Buc-ee's is suing another convenience store for using a beaver as its mascot. This store is also near Dayton, in the City of Beavercreek. You can understand John Oliver pointing out a town like Beavercreek would be likely to have several places named after the beaver.


Beavercrek High School is also represented by Bucky the Beaver. No relation: they spell their names differently and, from what I understand, likely excel at different aspects of the dam-building process.


But now, I suspect for the first time in Houston Chronicle history, they're covering the work of the Beavercreek, Ohio City Council. They passed a resolution declaring the beaver an historic symbol of the community.



And listen, Buc-ee, when Dolly Parton has something to say, you may have wandered down a dark path.


But one can't blame Aplin for being a businessman, either. He got successful by recognizing he needed something to set his product apart, and now he's defending it.


The mayor of Huber Heights, the home of Ohio's first Buc-ee's, says he talked to Aplin and says the issue is not about the beaver itself but about the owner of Beavermart filing for a federal trademark of his own in case he decides to expand.


So this situation may be more complex than just a giant beaver trying to put smaller beavers out of business. Maybe Buc-ee just needs better public relations instead of waiting several months to say something.


Or maybe I'm too close. That day I talked to Buc-ee, I did leave with a bag full of fix-ins to bring back to the newsroom. Dear 2016 Scaia, In ten years, you'll be glad you took the time to line up your Beaver Nuggets, fudge and beef jerky into one picture.



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